It’s not too late! You can still register for the 2017 Agri-Marketing Conference in Dallas, TX on April 26-28!
With outstanding keynote speakers, groundbreaking breakout sessions and countless networking opportunities, you do not want to miss out on this experience. Go online and register now!
Check out this updated list of who will be in Dallas next week!
NAMA is very excited to announce our new and improved mobile app, just in time for the 2017 Agri-Marketing Conference!
Make sure you download the new app – or update to the new version – so you can stay up to date while you are in Dallas next week! This new app will make it easy to keep track of your schedule while you are onsite at conference AND you can stay current with everything NAMA when you get back home!
The NAMA app gives you access to:
Download the NAMA app on iTunes or Google Play today!
Powered by iNet Solutions Group and sponsored by Penton Ag
Some events will be on Facebook Live during the 2017 Agri-Marketing Conference next week in Dallas!
Check out the Ag Wired Facebook page next week for a live stream of the Best of NAMA Awards and the Student NAMA Awards!
And, make sure to follow NAMA on Facebook and Twitter for conference updates throughout the week! #NAMA17
Conducted by the Southwest NAMA Chapter
Does Fort Worth Ever Cross Your Mind?
Well, it should on April 26! You won’t want to miss out on this one-of-a-kind tour to Dallas’ neighbor to the west: Fort Worth, Texas. Known as the “City of Cowboys and Culture,” Fort Worth embraces its authentic western heritage while also being home to first-class art museums, a vibrant music scene, friendly folks and excellent steak houses.
Simply known as “Cowtown,” Fort Worth will take you back in time as you arrive in the famous Fort Worth Stockyards to enjoy a chuckwagon breakfast complete with cowboy coffee and hot biscuits. We’ll gather in the Livestock Exchange Building in the studios of Superior Livestock Auction and hear about the economic impact that agriculture has in the city.
Presenters from the National Cutting Horse Association and special rangers from the Texas and Southwestern Cattle Raisers Association, who serve as law enforcement officers recovering millions of dollars in livestock and assets thefts, will share their stories with you. RIDE TV and Superior Livestock reps will also discuss the value and importance of agriculture across their many media platforms. You’ll also hear from the owner of one of the largest ranches in Texas who will explain how they market their cattle locally and internationally.
Then it’s time for a tour of the Texas Cowboy Hall of Fame. Go back to the 1800s when you see the world famous Fort Worth Cattle Drive of Longhorns who traverse the brick streets twice daily. Want to buy a new pair of boots? We’re saving time for some souvenir shopping…or that cowboy hat you’ve always longed for. There will still be time for a swing through Billy Bob’s Texas, “The World’s Largest Honky Tonk,” to grab some barbeque and beer before heading back to Dallas.
Join us to “Discover Fort Worth—The Wall Street of Texas with Cowboys and Culture.”
Cost for the tour is $70 and includes transportation, breakfast and lunch, plus more surprises.
Wednesday, April 26
7:00 a.m. to 2:00 p.m.
Click here to register.
The National Agri-Marketing Association (NAMA) announced that FLM+, a hybrid strategic consulting, marketing and communications company, is now a Sustaining Partner. The announcement comes as NAMA gets set for the 2017 Agri-Marketing Conference, April 26-28 in Dallas.
“A sustaining partner is the highest level of sponsorship within NAMA and we are thrilled that FLM+ and its leadership are demonstrating their support of our mission with this increased commitment,” said Jenny Pickett, NAMA CEO. “Sustaining partners provide critical support for all our annual events including the annual Agri-Marketing Conference, Boot Camp and Fall Conference. We thank FLM+ for their partnership at this level.”
NAMA Sustaining Partners receive all the sponsorship benefits of a Platinum Level Sponsor plus additional benefits including complimentary registrations at national events, use of the Strategic Partner logo in advertising and promotion, web banner advertising on the NAMA website, advertising on digital signage at the annual conference as well as logo and verbal recognition for all three national NAMA events.
“We specialize in agriculture and life and environmental sciences at FLM+, and NAMA’s work to support and enhance high levels of marketing excellence benefits all of us who work in this important industry,” said Rob McClelland, FLM+ president/CEO. “We have been supporters of NAMA from the very beginning and I’m confident that our rapid growth has been fueled in part by the connections
and knowledge we’ve gained from NAMA. That’s why we’re so pleased to expand our company’s relationship with the organization in all areas, especially in the education and encouragement of the young agri-marketers who are the future of our industry.”
More information on NAMA and the Sustaining Partners program is available at nama.org.
Securing the Future of Animal Agriculture: Connect, Engage, Protect
The animal agriculture industry faces threats every day from extreme animal rights and environmental activist groups who are completely opposed to humans using animals for food, fiber, entertainment or any purpose. If you work with clients in the animal agriculture industry, it is critical for you to understand the goals, tactics and strategies these organizations employ.
Hannah Thompson-Weeman, Vice President of Communications with the Animal Agriculture Alliance, will share an overview of the animal rights movement and trends to be aware of. She’ll also offer information on how the Animal Agriculture Alliance is working to address these reputation threats, and what participants themselves can do to use social media and other tools to bridge the communication gap between farm and fork.
When: Thursday, May 18, 2017
Time: 2:00 p.m. (Central)
Cost: $40 for members and $50 for non-members
The chapter learned tips and tricks about creating videos for marketing and social media, at their most recent Cornhusker NAMA meeting, held at UNL’s Innovation Campus.
First, Doug Carr from Firespring talked about some of the basics of writing a video and organizing a shoot. He focused on some of the “old school” rules, but adapted them to shooting with an iPhone.
Then attendees heard from Tyler Thomas, who is in charge of social media content for the University of Nebraska. He gave a bunch of ideas about repurposing content and adding motion to catch people’s attention, along with some great ideas from his experience of working with a staff of interns.
Next, they received a tour of the University’s Food Processing Center.
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