Be Prepared – Don’t Wait for a Crisis to Protect Your Brand

One unanticipated situation can undo the great work done to build your brand and shake customer confidence in your business. Trying to figure out what to do in the middle of an emergency never puts anyone in the best position to respond. Anticipating those things that “could” happen and planning in advance to handle them takes the “heat out of the moment” and allows your company to focus on what is most important to manage the situation.

In addition to discussing the importance of being prepared for ANYTHING, participants will learn:
• How to identify and rank risks
• Key components of an emergency preparedness plan
• Importance of training in any emergency plan

Jane Dukes is the director of food and consumer communications at MorganMyers (MM), a strategic communications firm that builds, protects and promotes great brands that help feed the world. Jane and the MM team worked with client Merck Animal Health to create its Dairy C.A.R.E. Initiative.

When: Thursday, October 19, 2017

Time: 2:00 p.m. (Central)

Cost: $40 for members and $50 for non-members

Click here to register for this webinar!

ABEF would appreciate your support by contributing a media package from your organization to help support the efforts of our Student NAMA Chapters. Proceeds from the media auction will help fund scholarships, student NAMA activities and the Student Marketing Competition.

The deadline to submit packages is November 1, 2017.

Please visit the website for a list of guidelines and to donate a media package.

NAMA and the Agricultural Relations Council will co-host a reception at the NAFB Convention, Wednesday, November 8, 2017. It will take place at the Westin Crown Center on the Garden Terrace in Kansas City from 5:00 to 6:00 p.m. Watch your email for more details.

For more information visit the NAFB Convention website.

January 10
Region II Best of NAMA Awards Ceremony
Grand Street Café
Kansas City, MO

January 18
Region III Best of NAMA Awards Ceremony
Securian Club at CHS Field
St. Paul, MN

January 25
Region IV Best of NAMA Awards Ceremony
The Orpheum Theater
Madison, WI

January 25
Southeastern Best of NAMA Awards Event
Location TBD

New Member List:
Welcome our New Members for September:

AT LARGE
Shelby Schultz, MS Biotec
Janella Umali, Alltech

BADGER
Ben Addington, La Crosse Seed
Ross Boettcher, Grade A Strategies, Inc.
Matt Dufek, Equity Creative
Kodey Feiner, Filament Marketing, LLC
John Feldmann, CNH Global
Brynn Geraghty, Charleston|Orwig, Inc.
Bethany Karunakaran, Church & Dwight Co., Inc.
Julie Larson, Filament Marketing, LLC
Larry Nelson, Filament Marketing, LLC

CAROLINAS/VIRGINIA
Reuel Heyden, Verdesian Life Sciences

CHICAGO
Sara McClendon, Rhea + Kaiser
Nick Nanos, Mathews Company
Jennifer York, Rhea + Kaiser

FLORIDA
Spiro Stefanou, University of Florida

GATEWAY
Jon Fessler, Brighton Agency
Scott Hunley, Brighton Agency
Addy Nemes, Paradowski Creative
Chris Young, Brighton Agency 

GREAT PLAINS
Greg Ruehle, Servi-Tech, Inc.

HEARTLAND
Michael Woods, Illinois College

IOWA
Erin Jost, John Deere

MID-AMERICA
Megan Hasenour, Superior Ag
Robert Weaver, The Farnsworth Group

MIDSOUTH
Alison Cruz, Archer Malmo
Katie Frasier, Archer Malmo
Greg Hastings, Archer Malmo
Ellen Larson, Archer Malmo
Brent Murphree, The Cotton Board

MISSOURI-KANSAS
McKayla Brubaker, Great Plains Manufacturing
Marilyn Cummins, Red Barn Media Group
Julia King, AdFarm

NORTH CENTRAL
Calli Smith, broadhead.

NORTHERN PRAIRIE
Meagan Huisman, Raven Applied Technology

ROCKY MOUNTAIN
Daniel Brunk, Hayden Outdoors
Brent Phillip, Cool Planet

WESTERN PACIFIC
Cyrus Ramezani, Cal Poly – San Luis Obispo
Christiane Schroeter, Cal Poly – San Luis Obispo

Join the Iowa NAMA chapter on Friday, October 13th at The Tipsy Crow Tavern from 4 to 6 p.m. to network with fellow agri-marketers with appetizers and refreshments!

Please RSVP by October 6th.

WHEN
Friday, October 13, 2017 from 4:00 PM to 6:00 PM CDT

WHERE
Tipsy Crow Tavern
102 SW 3rd Street
Des Moines, IA 50309

Register now!