2018 Best of NAMA: Onward & Upward
The Call for Entries is now live on the NAMA website! Click here to access all the information you need to submit your best work.
If you have questions or need category clarifications, please call us at (913) 491-6500. The deadline to submit your work is October 5, 2018.
Special thanks to Filament for the 2018 Call for Entries design!
NAMA Still Has Rooms for Fall Conference!
Do you still need a room in Minneapolis? NAMA still has some rooms available at the Loews Minneapolis Hotel! If you still need a room, please send us an email or call the NAMA office at (913) 491-6500.
The early bird registration date is this Friday, September 7. If you haven’t registered for Fall Conference yet, there is still time to do so at the lower rate. Register today and save yourself some money!
Check out the Fall Conference Website for all the information you will need in Minneapolis!
Don’t forget about the Ag Tour! There is still availability – add it to your Fall Conference registration.
Join the North Central NAMA Chapter as they host the 2018 Fall Conference Ag Tour. Get a unique perspective on some of the most enterprising ag operations in the great state of Minnesota. The cost for this tour is $85 and includes breakfast and lunch. Click here for the full schedule.
NAMA is pleased to announce the winners of the 2018 Professional Development Awards of Excellence. Each year, NAMA recognizes industry leaders at the very top of their respective fields. These prestigious awards acknowledge excellence in the areas of marketing communications, public relations and sales.
The 2018 Marketing Communications award recipient is Jerry Gennaria, Chief Operating Officer/Senior Vice President at Brighton Agency. Jerry’s experience in a wide range of agricultural sectors along with his passion for teaching and mentoring make him a great asset to the Strategy & Engagement team at Brighton. As a member of the Gateway Chapter, Jerry played a leading role in guiding NAMA through the recent evolution of its brand. Jerry and his team guided the organization’s leadership as it identified brand beliefs and pillars, reviewed audience perceptions and desires and, ultimately, developed a mission, purpose and, brand story that better positions NAMA today and for the future.
John Robinson is awarded the Professional Development Award for Public Relations. As Executive Director, Organizational Communications at the Natl. Cattlemen’s Beef Association (NCBA), John has helped grow the organization’s digital presence by tripling the number of Facebook followers and continuing to increase NCBA’s Instagram and Snapchat audiences. Recently he co-led the NCBA rebranding team, focusing on creating a more consistent brand presence for the association. John is an active member of the Rocky Mountain NAMA Chapter. He regularly attends meetings, has served on the chapter’s planning committee, and encourages team members to get involved in the organization.
The award recipient for Sales is Sonia Tighe, Executive Director, Florida Specialty Crop Foundation at the Florida Fruit & Vegetable Association. Sonia’s passion and determination have played an integral role in helping transform the “single crop” culture within the state of Florida. Her enthusiasm for the success of the local farm community is helping her evolve an entire farming culture. Sonia is a board member for the Florida NAMA Chapter and she regularly attends national meetings. She is also working closely with the Florida Student NAMA team to ensure they can participate at the annual competition.
The Professional Development Awards of Excellence will be presented at the 2018 NAMA Fall Conference in Minneapolis, MN. The honorees will receive their awards during a morning session on Wednesday, September 19 at the Loews Minneapolis Hotel. For more information on the NAMA Fall Conference, visit https://nama.org/fall-conference/2018-fall-conference-homepage.
The Cornbelt and Iowa NAMA chapters hosted a well-attended reception at the Farm Progress Show on August 29.
The weather was beautiful for the 60 guests who attended the reception. Attendees enjoyed appetizers and ice cold drinks while networking with members and friends in Boone, IA.
Why Media Strategy Should Lead Your Go-to-Market Efforts
As data and new technologies change culture and human behavior, they also create an explosion of complex choices for how brands go to market. And media strategy, whether paid, owned or earned, often drives these decisions and transforms business as usual. It’s more important than ever to know the evolving media landscape and the endless, creative ways for brands to break through and achieve success. We’ll explore how leading marketers like Nike, Yeti and 3M have all adapted a new, smarter media playbook to drive innovation and the key strategies you can apply to your marketing.
Join presenter, Steve Knapp with Colle McVoy.
Cost: $40 NAMA Members and $50 Non-members
Date: Wednesday, September 26, 2018
Time: 2:00 p.m. Central Time
Check out the all new NAMA Foundation Facebook page!
Make sure to “like” the page so you can stay up-to-date on what is going on with the foundation and Student NAMA.
New Member List:
Welcome our New Members for August 2018:
BADGER
Julianne Johnston, MorganMyers
Geetha Natarajan, Bader Rutter
Heather Shannon, Bader Rutter
CHESAPEAKE
Kelly Davidson, University of Delaware
CHICAGO
Sarah Sikorski, Rhea + Kaiser
EASTERN
Ruth Altpeter, SIGMA Marketing Insights
FLORIDA
Jeffrey Santosuosso, AgroSource, Inc.
HEARTLAND
Beth Bolger, Farm Credit Illinois
IOWA
Aaron Bartholomay, John Deere Financial
Josie Baxter, NutriQuest
MID-AMERICA
Rachel Flanders, Farm Journal Media
Danyelle Hoshauer, National FFA
MISSOURI-KANSAS
Jamie Brond, Look East PR
Carrie Miller, AmTrust Agriculture Insurance Services
Sharon Polk, The Sandbox Agency
Suzanne Wolff, LandaJob, Inc
NORTH CENTRAL
Gordy Brower, MDS Manufacturing Co. Inc.
Dani Murray, Legend Seeds
Rebecca Peterson, Compeer Financial
Lisa Schell, Agri News
Josh Solomon, PERISCOPE
Tori Weber, West Central Ag Services
SOUTHEASTERN
Jane Fisher, AGCO Corporation
Michael Kincaid, Auburn University
Glenn Vaughan, DTN/The Progressive Farmer
WESTERN PACIFIC
Ben Lehan, Cal Poly – Pomona
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