CAMA Ontario is very excited to announce the next CAMA webinar on January 29 at 12:00 pm EST with one of the leading North American social media consultants, Jay Baer, as he shares his insights and knowledge on creating effective social media strategies.

Why Before How: Creating Killer Social Media Strategies in 7 Steps
The goal isn’t to be good at social media, the goal is to be good at business because of social media. In this dynamic, entertaining presentation Jay Baer demonstrates his 7 step process for cutting through the tools and technology and creating sound, effective social media strategies that are sustainable long-term. This strategic process is in use in dozens of major corporations and agencies, and shows you how to BE social as a company, not just how to DO social media.

Keynote Speaker

Jay Baer is a hype-free content strategist, speaker, and author. He founded the social and content accelerator firm Convince & Convert in 2008.

Jay is a renowned and popular social media keynote speaker, delivering as many as 100 presentations each year to groups as large as 5,000.

He’s also co-author of The NOW Revolution, 7 Shifts to Make Your Business Faster, Smarter, and More Social (Wiley, 2011) a leading book on social business, and an Amazon category best-seller.

Jay has consulted with more than 700 companies on digital marketing since 1994, including Caterpillar, Nike, Visit California, Billabong, and 29 of the Fortune 500. He was named one of America’s top social media consultants by Fast Company magazine, and his Convince and Convert blog is ranked as the world’s #1 content marketing resource. He’s also co-host of the popular weekly Social Pros podcast.

Webinar Details
Date: Tuesday, January 29, 2013
Time: 12:00 PM – 1:00 PM EST (11:00 AM – 12:00 PM CDT, 10:00 AM – 11:00 AM MST)
Cost: $30 per person (CAD)

Click here to register for the webinar.