Postcards From Kansas City
Carol Anderson is helping keep NAMA members who can’t attend the conference up to date on what’s happening with a daily email called, “Postcards from Kansas City.”
Here’s the copy from yesterday’s:
Greetings from Kansas City!
Thursday, April 17, 2008
The 2008 Agri-Marketing Conference in underway at Kansas City’s Hyatt Regency Hotel. Nearly 1,100 agrimarketers are in attendance at this year’s conference – the largest crowd since 2000.
KFRM’s Kyle Bauer and Northern Ag Network’s Taylor Brown emceed Wednesday evening’s Best of NAMA awards ceremony. Out of 1,271 entries that advanced through regional and national competition, three entries emerged as Best of Show winners at last night’s ceremony. Best of Show winners were:
The NAMA Blog is sponsored by Successful Farming.
Specialty
Merial Limited and Bader Rutter & Associates, Inc
RECOMBITEK® Equine Influenza Virus Vaccine Campaign
Public Relations
Dow AgroSciences and Fleishman-Hillard
Removing Trans Fat from America’s Menus
Advertising
New Holland North America and Colle+McVoy
New Holland “Amazing Machine” Campaign
Six student teams advanced into the finals of the annual NAMA Student Marketing Competition. University of Florida, New Mexico State University, University of Tennessee-Knoxville, Iowa State University, University of Delaware and University of Wisconsin-Madison will compete on Thursday afternoon for the 2008 title.
Attendees of this morning’s general sessions were treated to two outstanding presentations by Dan Heath, co-author of the New York Times and Wall Street Journal bestseller, “Made to Stick: Why Some Ideas Survive and Others Die;” and Barry Libert, CEO of Shared Insights, LLC, who convinced us that “WE” are smarter than “ME,” by unleashing the power of crowds in your business.
In addition, Dave Rhylander, Monsanto, was recognized as NAMA Marketer of the Year and Rick Tolman, National Corn Growers Association, was awarded NAMA’s Agribusiness Leader of the Year award.
For more information on the day’s events, log on to our conference blog at www.agwired.com.
Wish you were in Kansas City with us. Watch for tomorrow’s Agri-Marketing Conference in an inbox near you!!!
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