We hope you will join us November 11-12 for the fall Trends In Agriculture meeting at the Hyatt Regency Crown Center in Kansas City.

This year’s Trends meeting will focus on Rural Lifestyle Marketing. Who are rural lifestylers? How do you reach them? How do you communicate to them?

NAMA works hard to keep programs and meetings relevant and not just timely, but ahead of the curve. That’s why we’ve changed the name of the Agribusiness Forum to directly reflect the mission of this innovative meeting to Trends in Agriculture. This year’s topic is the burgeoning rural lifestyle market and the decision makers who define it.

Join your colleagues in Kansas City for:

• interactive sessions on the influence rural lifestylers have on the agriculture industry and what’s driving their purchases and buying choices
• practical, proven advice for effectively marketing to the rural lifestyle population
• helpful perspectives from leaders outside agriculture who have had to shift their focus to capture a new audience in a changing marketplace
• opportunities to talk shop with colleagues facing the same communication and messaging challenges you are and discover how they’re managing them

The NAMA Trends in Agriculture takes place prior to the National Association of Farm Broadcasting (NAFB) convention.

Everyone who registers by the early cut off date (October 27) will be entered in a drawing for a complimentary registration to the 2009 Agri-Marketing Conference in Atlanta, April 15-17, 2009!

To Register for Trends in Agriculture or to view rates, visit http://payment.nama.org/trends.htm.

To make a hotel reservation at the Hyatt Regency Crown Center, please call 816-421-1234. Don’t forget to mention “NAMA” when making your reservations. Rates for the hotel are $130 single/double. The Hotel cut-off date is October 20, 2008. Reservations made after October 20 are subject to higher rates and potential unavailability.

Watch Out! Watch your e-mail inbox for upcoming Rural Lifestyle quizzes!

We look forward to seeing you in November!