Building Brand Loyal Customers

Written by Paulsen AgriBranding on Wednesday, November 12, 2008 , 3:19 pm

How do businesses make rural lifestylers loyal customers? Craig Elbert, the Marketing Strategy Manger for Hallmark Cards had some ideas for the NAMA Trends in Agriculture: Rural Lifestyle Marketing conference. He talked about when markets change from traditional ag customers to rural lifestyle customers new strategies are needed to build long-term loyalty.

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