Badger NAMA at Midwest Foodservice Expo
Nearly 30 Badger NAMA members and guests converged on the Midwest Foodservice Expo in Milwaukee on March 10 to take part in a unique trade show experience. Members were first briefed on the history of the show by Susan Quam, VP of the Wisconsin Restaurant Association, before exploring the show floor. Members were challenged to see through the eyes of an attendee as if they’ve never been to a trade show before. For many, it was their first trade show where they didn’t have direct responsibility for a booth.
The group reconvened later to discuss what they saw and what ideas they’d like to “steal” for their own clients or companies.
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