2019 Agri-Marketing Conference, April 10-12

Written by NAMA on Wednesday, January 16, 2019 , 8:42 am

Register now  for the 2019 Agri-Marketing Conference, April 10-12, in Kansas City. Visit the conference website for conference, hotel and registration details.

Check out our lineup for the 2019 Breakout Sessions

·  Business Transformation

·  A Story About Compelling Storytelling

·  How to Maximize Your Marketing Budget During a Tight    Ag Economy

·  Creating Communication Magic

·  Career Growth in a Changing World  

·  Digital Marketing – Trends and Value

· Farm Forward – Artificial Intelligence for Today and in the Future 

· Five Powerful Ways to Connect with Your Audience by
  Creating & Sharing Content

· Four Immutable Trends in Agriculture for 2019 and Beyond

Connection Point:

Looking for opportunities to place your company’s products and services before decision-makers in the ag marketplace? NAMA’s Connection Point is for you. Contact Lauren Chaney to book your booth today.

Sponsorship:

Looking for other ways to get noticed? Check out the website or get in touch with Jenny Pickett for sponsorship opportunities.

Register today to save money and get a jump on your 2019 calendar! #NAMA19

Best of NAMA Regional/Chapter Events

Written by NAMA on Wednesday, January 16, 2019 , 8:29 am

Important Dates to Keep In Mind 

January 17
Region III Best of NAMA Event
6:00 p.m.
Prairie Meadows Casino and Hotel
Altoona, IA
Tickets: $75
Click here to register.

  • Region III Hotel:
    Prairie Meadows Casino & Hotel
    1 Prairie Meadows Dr.
    Altoona, IA 50009
    Guest Room: $119
    To reserve: 515-957-3000 or 800-325-9015 and identify as NAMA group or
    Click here to reserve online and enter group code of 01172019FIE
    Cutoff Date: January 8, 2019

January 17
Cornhusker Chapter Event
Celebrate the New Year and Experience the NEW Cornhusker NAMA
4:00 to 6:00 p.m.
Omaha, NE
Click here for more information.

January 22
Midsouth Best of NAMA Event
6:00 p.m.Grove Grill
Memphis, TN
Tickets: $40
Click here to register.

January 23
Iowa NAMA Event
Metro Marketing MIxer
5:00 – 8:00 p.m.The Iowa Taproom
Des Moines, IA
Click here to register.

January 24
Region IV Best of NAMA Event
6:00 p.m.Prairie St. Brewing Co.
Rockford, IL
Tickets: $85
Click here to register.

  • Region IV Hotel:
    Hilton Garden Inn Rockford
    7675 Walton St.
    Rockford, IL 61108
    Guest Room: $139
    To reserve: 815-229-3322 and identify as NAMA group or click here to reserve online.
    Cutoff Date: December 26, 2018

January 24
Florida/Southeastern Best of NAMA Event
5:45 p.m.Cinco Mexican Cantina
Suwanee, GA
RSVP to Michele Egan

January 31
Carolinas/Virginia Best of NAMA Event
5:30 p.m.
G&S Business Communications
Raleigh, NC
Click here to register.

February 7
Badger Chapter Event
Badger State Bourbon Basics
4:00 to 6:00 p.m.
J. Henry & Sons Farm Tour, Tasting, Appetizers
Dane, WI
Click here to register.

Region I Best of NAMA Event
More information will be available soon.

If you would like to list your event on the NAMA calendar, please email the meeting details to Debbie Brummel.

If you have already hosted events, please send any write-ups and photos to Debbie.



Region II Best of NAMA Awards Celebration

Written by NAMA on Wednesday, January 16, 2019 , 8:27 am

The Region II Best of NAMA Awards Celebration on January 10, 2019 at the Grand Street Cafe in Kansas City, MO. With almost 100 attendees, it was an exciting evening to celebrate the best of the best in agri-marketing. Out of the 313 entries submitted through the Cornhusker, Gateway, Great Plains, Missouri/Kansas, Rocky Mountain and Southwest NAMA Chapters, we learned who would be eligible to compete in the National Best of NAMA Competition. 

Click Here to Download the list of WINNERS

A big thank you to the Region II Best of NAMA Committee for all their hard work to make this night possible: Randy Happel, Bader Rutter; Cheri Knoy, Farm Progress; Jeff Moore, Farm Progress; and Scott Lynn, Woodruff.

Nomination Deadline for NAMA Professional Awards

Written by NAMA on Wednesday, January 16, 2019 , 8:22 am

NAMA provides several opportunities for professional recognition. Do you have a candidate in mind for one, or all, of these awards? Go ahead and nominate someone today! January 18, 2019 is the nomination deadline for the following awards. These awards will be presented at the 2019 Agri-Marketing Conference in Kansas City!

Ag Association Leader of the Year
About the Award
The Ag Association Leader of the Year award recognizes outstanding achievement in an association or commodity organization.
Click here for the online nomination form.


Agribusiness Leader of the Year
About the Award
The Agribusiness Leader of the Year award recognizes leadership achievement in agriculture and the food and fiber industry. This award attracts agribusiness leaders and leaders in private, public or academic service.
Click here for the online nomination form.


NAMA Marketer of the Year
About the Award
NAMA will recognize its active members with senior management of marketing and/or sales responsibilities with the NAMA Marketer of the Year award. This award is the most prestigious honor awarded to an active member of the association and honors outstanding accomplishments in the field of agri-marketing.
Click here for the online nomination form.


Next Gen NAMA Award
About the Award
To thrive in the future, the NAMA community needs to develop and support the next generation of members. NAMA’s Next Gen Award honors active NAMA members under 35 years of age that show great potential in the industry.
Click here for the online nomination form.



Support Student NAMA with the Online Auction

Written by NAMA on Wednesday, January 16, 2019 , 8:19 am

Just a reminder the Online Auction will close on Friday, January 18.  There are still many items available!

  • Farm Journal
  • Farm Progress
  • IL/IN AgriNews
  • Hoard’s Dairyman
  • Country Folks
  • The National Cattlemen
  • Wine & Craft Beverage News

Thanks to DTN/The Progressive Farmer and Growmark for contributions that were purchased prior to the holidays.

Click here to view the packages and start bidding! 

For questions, call the NAMA office at (913) 491-6500 or email Sherry Pfaff.

2019 Ag Day Essay Contest

Written by NAMA on Wednesday, January 16, 2019 , 8:15 am

Official Topic: “Agriculture: Food for Life. How Does Our Nation Lead the Way?”

2019 Ag Day Essay Contest Rules & Guidelines

Sponsored by: CHS Inc., Farm Progress & the National Association of Farm Broadcasting 

Students across the country are invited to enter the National Ag Day essay and video contest, sponsored by the Agriculture Council of America. This year’s theme is “Agriculture: Food for Life. How Does Our Nation Lead the Way?” The ACA encourages students to describe how agriculture impacts their daily life and how it will feed the world with the growing population. 

We encourage all entrants to support their position with facts. As you prepare your entry, consider how you might draw on, or examine, some of the following trends: 

  • Global population is projected to reach 9 billion people by 2050
  • Increasing global consumer interest in how food is produced and processed
  • Popularity and growth of high protein diets featuring plant-based protein
  • Health and fitness driving consumer food buying habits
  • Influence of technology and biotechnology on food production, such as precision agriculture, drones and GMOs (genetically-modified organisms)
  • There’s a shortfall of students entering agriculture, versus the number of job openings. In fact, the U.S. Department of Agriculture estimates that more than 20,000 agriculture jobs are left unfilled annually. 
  • Each American farmer feeds more than 165 people; a dramatic increase from 25 people in the 1960s.
  • Average age of today’s farmer is 58 years old, who will take over? 

U.S. farmers are among the most productive in the world. They proudly raise crops and livestock because they want to help feed hungry people. You can show your support for them, and all of agriculture, by submitting your entry by January 31, 2019. See below for all the rules.

We’d also invite you to visit www.agday.org, the National Ag Day website, for additional information about how you might participate in local Ag Day events. 

Section I – General Rules

  1. The 2019 Ag Day Essay Contest is divided into two categories of competition: written essay and video essay. Both are national competitions.
  2. Contestants must compose an original written essay and/or video essay with limited guidance from adults, teachers or agricultural industry professionals. Interviews with industry professionals are acceptable research; input beyond research is unacceptable.
  3. Agriculture Council of America (ACA) will have the right to publish or otherwise duplicate any essay entered in the contest, along with the author’s name, without payment to the author.
  4. All entries must be received at the Agriculture Council of America office by midnight CST, January 31, 2019.
     

Section II – Qualifications for Contestants

The contest is open to students in grades 9 through 12 in the 2018-2019 school year. Contestants must be a U.S. citizen and attending school in the U.S. Contestants must meet all requirements to compete. 

Contestants are eligible for only one written essay entry during any given year.

Contestants are eligible for only one video essay entry during any given year.

Section III – Written Essay Contest Rules

  1. Each entry must begin with a title page containing: official topic, “Agriculture: Food for Life. How Does Our Nation Lead the Way?”, number of words, writer’s name, address, phone number, date of birth, school name and grade.
  2. Essays may be handwritten or typed, double-spaced. 
  3. Essays must contain 450 words or less. This does not include the bibliography, footnotes identifying non-original material or title and author information.
  4. Each page of the essay must be numbered, starting with the first page of the essay, not the title page. The numbers must be centered at the bottom of each page.
  5. Any quotation or copyrighted materials used in the essay must be properly identified using a bibliography and footnotes or proper citation. Failure to identify non-original material will result in disqualification. 
  6. No reference can be made in the essay that will identify the contestant beyond the listing of the name on the title page. The author is allowed to reference a state’s name within the essay. 
  7. Essay must be written in English.
  8. The entry must be stapled together in the upper left-hand corner with the title page on top. Covers of any type are not accepted beyond the title page information described in Section III, No. 1 above.
  9. All essays must be accompanied by an entry form. If emailed, it must be in Word or PDF format. Please send by either mail or email – not both. Entry forms are available to download here. Entry forms and essays must be received by midnight CST, January 31, 2019, and sent to: 

2019 Ag Day Essay Contest

Agriculture Council of America

11020 King St., Ste. 205

Overland Park, KS 66210

[email protected] 

The ACA cannot confirm receipt of entries.

  1. Any protest must be made immediately. The Essay Contest Chair will decide all protests in conformity with the contest rules. 
  2. The decision of the contest Chair is final and no higher appeals will be recognized. Failure to adhere to the rules may result in disqualification at the discretion of the Sponsor.

Section IV – Video Essay Contest Rules

  1. Video must address the official topic “Agriculture: Food for Life. How Does Our Nation Lead the Way?”
  2. The file format of all uploaded videos must be .MP4. The maximum length of the video is TWO (2) minutes.
  3. Each entry must be in English.
  4. To submit the video essay, visit http://agday.leapfile.net follow the directions as guided on the page, OR the video may be burned to a DVD or CD and mailed to: 2019 Ag Day Essay Contest, Agriculture Council of America, 11020 King St., Ste. 205, Overland Park, KS 66210
  5. All video essays must be accompanied by an entry form. If video is uploaded at http://agday.leapfile.net, please submit an accompanying entry form to http://agday.leapfile.net in Word or PDF format. If the video is burned to a DVD or CD and mailed to the address above, please include an accompanying entry form within the package. Please submit entry via mail or upload site – not both. Entry forms are available to download here. Entries must be received at the address listed above no later than midnight CST, January 31,  2019.
  6. Entries must not, in the sole and unfettered judgment of the Chair, contain any sexually explicit, disparaging, libelous or other inappropriate content, language or nudity. 
  7. Entries must not contain any act that is considered dangerous, in the sole and unfettered judgment of the Chair. 
  8. Entries must not violate any copyrights or trademarks, including music used in the video. Applicant must have consent and credit the music or it must be the applicant’s original music.
  9. Failure to adhere to the rules may result in disqualification at the discretion of the Chair.

Section V – Judging and Timing

  1. Judging will be completed by a panel of qualified judges made up of representatives from the sponsoring organizations and experts from the ag industry.
  2. Number will be placed on the title page and first page of the essay before the title page is removed.
  3. Judges will not discuss or compare essays being judged.
  4. Only judges can assign a penalty or award a point.
     

Section VI – Scoring of Written Essay Contest

  1. Material Organization (logical interpretation of the subject, adherence to topic): 40 points
  2. Vocabulary and Style (phrasing and continuity): 25 points
  3. Grammar, Punctuation, Spelling: 25 points
  4. Neatness: 10 points

Section VII – Scoring of the Video Essay Contest

  1. Logical Interpretation of Subject, Adherence to Topic: 25 points
  2. Originality: 25 points
  3. Innovation and Creativity: 25 points
  4. Visual Esthetics: 25 points

Section VIII – Penalties for the Written Essay Contest

Required 5-point deduction:

  1. Failure to identify total number of words
  2. Failure to stay within the 450-or-less word limit
  3. Failure to double space

Section IX – Penalties for the Video Essay Contest

10% reduction for each penalty:

  1. Failure to stay within time constraint
  2. Failure to submit via proper file format (.MP4)

Section X – Awards

  1. National Video Essay Winner – $1,000
  2. National Written Essay Winner – $1,000 and trip to Washington, D.C., to be recognized at the National Press Club Event on March 14, 2019.

First-place winner of the written essay and first-place winner of the video essay will be contacted in February via phone. Both winners will be announced to the public and media following the National Press Club Event on March 14, 2019. Non-winning entries will not be notified. To check if an entry won, check the website agday.org. For more information, contact [email protected], RE: 2019 Ag Day Essay Contest.

Click here to view the winning entries from 2018.



NAMA Webinar: Farmers of Tomorrow: Generation Z’s Future in Agriculture

Written by NAMA on Wednesday, January 16, 2019 , 7:57 am

Farmers of Tomorrow: Generation Z’s Future in Agriculture

Osborn Barr set out to better understand how the next generation views farming/ranching and capture a glimpse into where the future of agriculture is headed. You’ll walk through this initial qualitative research that begins to analyze the gap in attitudes, perceptions and intentions between “Gen Z” (Generation Z 18-to 22-years-olds with an immediate family member farming operation) and “BoomXY” (Baby Boomer, Generation X and millennial farmers age 28 to 74).

As the next generation of farmers/ranchers prepares to take over, there are many challenges and opportunities on the horizon for the agriculture industry.

Cost: $40 NAMA Members and $50 Non-members

Date: Wednesday, January 23, 2019

Time: 2:00 p.m. Central Time

Click here to register!

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